Local.com aussichtsreich
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The company is increasing its financial guidance for full year 2013.
Revenue - The company now expects 2013 revenue of between $95 million and $97 million.
Adjusted EBITDA – Positive Adjusted EBITDA for 2013 is expected to be approximately $5.4 million. Less
Jive has only about the 1.5-fold revenues of Local Corp, but with 712 million the 16-fold market-cap of Local Corp.
Revenue of Jive: Total revenue for the third quarter was $37.4 million.
Loss from Operations of Jive: GAAP loss from operations for the third quarter was $18.5 million.
Net Loss of Jive: GAAP net loss for the third quarter was $18.7 million.
Diese Akquisitionen wurden mit viel Tamtam eingekauft, aber entweder bald wieder verkauft (Rovion, Spreebird) oder sie tuckern unbeachtet vor sich hin. Ausnahme ist Krillion, das aber nach sehr langer Zeit (für Internetverhältnisse meiner Meinung nach zu lang) endlich neu aufgesetzt wurde. Durchaus interessant ist dabei der neue Vertrag mit Bing. Aber Bing ist eben auch nicht Google. Was ist das neue an Krillion oder der Vorteil, der es von der Konkurrenz unterscheidet? Gibt es da einen Wettbewerbsvorteil, der den sehr späten Eintritt in dieses Marktsegment wettmachen kann?
Habe nochmal die aktuelle Präsentation durchgeschaut sowie die Q2 2013 Earnings Presentation:
http://media.corporate-ir.net/media_files/IROL/18/...20deck_DRAFT.pdf
http://phx.corporate-ir.net/...AzMjc5fENoaWxkSUQ9LTF8VHlwZT0z&t=1
Schön: Traffic, insbesondere organic und mobile traffic wächst weiter kontinuierlich.
Unschön: RKV (revenue per thousand visitors) sinkt und ist mit $199.5 sogar schon unter $200. Wie ist das zu erklären? Kann man das überkompensieren mit dem Traffic-Zuwachs?
"We Believe the Inflection Point is Now": wie p.huettl oben schon schrieb, glaubt man das schon recht lange.
Blick auf die Zahlen:
http://finance.yahoo.com/q/is?s=LOCM
Bin kein Bilanzexperte, aber alles in allem sehe ich auf Quarterly Basis überwiegend Stagnation. Schön: Operating Loss dreimal in Folge sehr deutlich gefallen auf nur noch $160.000, also fast Null. Wie erklärt sich das? Mit dem Ausstieg aus Spreebird oder ist mehr dahinter? Aber bei Revenue und GAAP Net Loss sehe ich eher Stagnation.
Alles in allem habe ich eher nicht den Eindruck, dass hier die große Wende bevorsteht. Die schaffen es so einigermaßen zu überleben, haben immerhin nur sehr geringe Schulden (aber bis ich raus bin hatten sie noch gar keine), probieren vieles aus, manches verbessert sich kontinuierlich (z.B. traffic), aber manches verschlechtert sich auch kontinuierlich (RKV).
Vielleicht wird das neue Krillion endlich der Hit, aber was ist daran der Knüller?
Bleiben noch Patent-Play (sehr spekulativ) und Übernahmephantasie (gab es mal echte Anzeichen dafür? - ich wüsste nicht) oder eine Neubewertung wegen irgendeiner Innovation. Könnte das neue Krillion so was sein? Ich weiß es nicht.
Ich kann nicht ausschließen, dass ich was entscheidendes übersehe, da ich nur flüchtig nochmal reingeschaut habe. Aber nach wie vor habe ich den Eindruck, dass das Management eher Mittelmaß ist und die große Vision oder die besondere Idee fehlt.
Die nächsten beiden Quartalsergebnisse werde ich mal wieder beobachten.
Allen Investierten viel Glück, aber mich lockt das derzeit nicht wieder an.
offer substantial new shopping-related revenue streams in 2014. Local is
planning to introduce a new shopping directory product and a price comparison
application called Savings Near Me in the 2nd half of the current year. These apps
will aggregate thousands of retailers across the country in real-time to provide
price-savvy consumers with price comparisons as they search for local products.
Allein dieser Sektor ist für sich nach meiner Einschätzung ein Mehrfaches das Fünffache der momentane Marktkapitalisierung wert (oder sogar mehr), wenn man das mit ähnlichen (im weiteren Sinne) Unternehmen vergleicht.
Network:
• Revenue – Second quarter 2013 total revenue related to the Network business unit was $11.6 million, up 40 percent from the $8.3 million Network revenue recorded in the first quarter 2013 and up 182 percent from the $4.1 million Network revenue recorded in the second quarter 2012. The increase in Network revenue is mainly due to the increase in the number of Network sites during the quarter from over 1,200 in the first quarter 2013, to nearly 1,600 for the second quarter 2013.
• Network Revenue ex-TAC – Second quarter 2013 total Network revenue ex-TAC was $ 4.8 million, up 17 percent from the $4.1 million Network revenue ex-TAC recorded in the first quarter 2013 and up 118 percent from the $2.2 million Network revenue ex-TAC recorded in the second quarter 2012.
Network Revenue ex-TAC is defined as GAAP Network revenue less network traffic acquisition cost. An explanation of the company’s use of non-GAAP financial measures, including the limitations of such measures relative to GAAP measures, is included below and a reconciliation between GAAP and non-GAAP measures, where appropriate, is included in the financial tables attached to this release.
• Network Sites – The Network business unit ended the second quarter 2013 with nearly 1,600 Network partner sites.
Hatte und habe gegenüber LOCM eine negative Einstellung.
Werde es aber wie Japetus mal mit Blick auf die nächsten 2 Quartale von der Seitenlinie
beobachten.
Bin aber eher skeptisch, dass sich die Zahlen deutlich verbessern, allen voran das Erreichen der Gewinnzone.
Die sollte man sich einmal genau ansehen, denn dann wäre man vermutlich in Sachen Gewinn zu anderen Erkenntnissen gekommen als onkel james.
Adjusted EBITDA – The company reported positive Adjusted EBITDA for the second quarter 2013 of $1.2 million, or $0.05 per diluted share, as compared to first quarter 2013 positive Adjusted EBITDA of $685,000, or $0.03 per diluted share.
Adjusted EBITDA is defined as net income (loss) excluding: provision for income taxes; interest and other income (expense), net; depreciation; amortization; stock-based compensation charges; gain or loss on derivatives’ revaluation; net income (loss) from discontinued operations; impairment charges; LEC receivables reserve; finance-related charges; accrued lease liability/asset; and severance charges.
Adjusted EBITDA* 1,175,000
Plus interest and other income (expense), net (420 ,000)
Less (provision) benefit for income taxes (159,000)
Less non-cash depreciation, amortization and stock compensation (1,691,000)
Plus revaluation of derivatives 638,000
Less net loss from discontinued operations (3,264,000)
Less finance related charges -
Plus accrual for lease (liability)/asset 155,000
Less severance charges (20,000)
GAAP net loss (3,586,000)
Dabei sticht sofort ins Auge, dass dabei der net loss from discontinued operations, also der Verlust aus aufgegebenen Geschäftsbereichen, die Hauptursache ist. Ohne ihn hätte z.B. in Q2 das GAAP net loss statt 3.586.000 nur 322.000 betragen. Diese 3.586.000 hängen im Weesentlichen mit dem Verkauf von Spreebird zusammen und treten z.B. in Q3 nicht mehr auf, sodass wir schon hierdurch nicht für mich, sondern für einige andere, positive Überraschung erleben werden.
Der zweitgrößte Einflussfaktor für die Abweichungen zwischen EBITDA und GAAP net loss ist die Position „non-cash depreciation, amortization and stock compensation“ mit 1.691.000. Während die depreciation, also die normale Abschreibung, und die stock compensation, also die nicht kassenwirksamen Vergütungen in Aktien unter dem Marktpreis, auch in Q3 anfallen werden, muss bzw. wird das meines Erachtens bei der armortization, also den Abschreibungen auf immaterielle Vermögenswerte, nicht unbedingt der Fall sein. Wie groß die einzelnen drei Komponenten sind, weiß ich jetzt auch nicht.
Fakt ist also, dass ohne die erwähnten in Q3 wegfallenden Negativfaktoren man schon in Q2 eine schwarze Null auch beim GAAP-Wert geschrieben hätte.
"Network revenues ex-TAC were up 17% sequentially, and up nearly 120% from a year ago period. This increase was directly attributable to an increase in a number of sites, from over 1,200 in Q1, to nearly 1,600 in Q2. We spent years developing our network business, and we believe that it's a highly scalable business with unique products and growth prospects, and that it has great operating leverage. We plan to grow our network by adding more sites, and adding more proprietary content into those sites."
Der früher mit Abstand größte Bereich „Owned and Operated“ ist mit 10,9 Millionen inzwischen im zweiten Quartal vom sehr viel gewinnhaltigeren Bereich Network mit 11,6 Millionen übertroffen worden. Und daher treffen die folgenden Aussagen weiter oben von Japetus auch nicht des Pudels Kern:
Schön: Traffic, insbesondere organic und mobile traffic wächst weiter kontinuierlich.
Unschön: RKV (revenue per thousand visitors) sinkt und ist mit $199.5 sogar schon unter $200. Wie ist das zu erklären? Kann man das überkompensieren mit dem Traffic-Zuwachs?
"We Believe the Inflection Point is Now": wie p.huettl oben schon schrieb, glaubt man das schon recht lange.
Denn ich sehe hier sowohl einen „Überausgleich“ der Einbußen im Owned & Operated-Bereich als auch The Inflection Point is Now.
Owned & Operated (O&O):
• Revenue – Second quarter 2013 total revenue related to the O&O business unit was $10.9 million, down 16 percent from first quarter 2013 O&O revenue of $13.0 million and down 47 percent from second quarter 2012 O&O revenue of $20.5 million. The decline in O&O revenues are due to a decline in overall traffic coupled with lower monetization.
• Monetization of Traffic – Revenue per thousand visitors (RKV) for second quarter 2013 was $199, down 7 percent from first quarter 2013 RKV of $215 and down 33 percent from second quarter 2012 RKV of $299. This decline was primarily due to ad policy changes and declining revenue per click trends of a major ad supplier.
Network
• Network Revenue ex-TAC – Second quarter 2013 total Network revenue ex-TAC was $ 4.8 million, up 17 percent from the $4.1 million Network revenue ex-TAC recorded in the first quarter 2013 and up 118 percent from the $2.2 million Network revenue ex-TAC recorded in the second quarter 2012.
Network Revenue ex-TAC is defined as GAAP Network revenue less network traffic acquisition cost. An explanation of the company’s use of non-GAAP financial measures, including the limitations of such measures relative to GAAP measures, is included below and a reconciliation between GAAP and non-GAAP measures, where appropriate, is included in the financial tables attached to this release.
• Network Sites – The Network business unit ended the second quarter 2013 with nearly 1,600 Network partner sites.
Product Shopping Research via Smartphone Accelerates 114 Percent Year-Over-Year
Source: Local Corporation Unveils Results of Mobile Local Consumer Research Study
The next generation Krillion local shopping platform provides dynamic location-based product search data for connected, local consumers nationwide via mobile and desktop. The Krillion local shopping data index, one of the largest and most comprehensive in the industry, now includes over 75,000 retail stores, covering over 3,000 shopping categories and over 23,000 leading consumer brands, representing millions of localized products.
The Krillion platform aggregates national retail shopping content, including retail locations, brands, product categories, product images and inventory availability data. The company offers aggregated data through a range of APIs tailored for both online and mobile channels and devices. Retailers and brand marketers included in the Krillion data index can reach more local consumers and drive shopper engagement and sales, both online and in-store.
Denn Krillion beruht auf Patenten - und der Zustrom zum Network ist meines Erachtens vor allem damit zu erklären, dass man mit niemanden paktiert, der die Rechte von Krillion bzw. Local Corp verletzt. Statt zu Schmidtchen geht man dann eben lieber gleich zu Schmidt.
Localized Shopping System basing on thís patent:
Local Corp Granted U.S. Patent Number 8,032,427 for a System for Providing Localized Shopping Information
IRVINE, Calif., Oct 17, 2011
Local Corporation, a leading online local media company, today announced that the company has been awarded patent number 8,032,427 by the U.S. Patent and Trademark Office covering a system for providing localized shopping information.
Issued on Oct. 4, 2011, the patent describes a system by which consumers are provided with online information for specific products sold by local retailers using location-based information to determine relevance. The patented system also provides for the display of relevant advertising along with the sought-after local shopping information.
According to BIA/Kelsey, approximately 97 percent of consumers who use the Internet have used it to research goods or services they purchased offline.
"Consumers are increasingly using mobile devices and apps to research products that are ultimately purchased at brick-and-mortar retailers. As a result of this, we believe that location-based services will play a growing role in connecting retailers with ready-to-buy consumers who are searching for those products," said Heath Clarke, chairman and CEO, Local Corp. "We believe this new patent, acquired as part of our acquisition of Krillion, provides Local Corp with important new intellectual property in this space."
Acquired by Local Corp in April, 2011, Krillion is a leading location-based product search service that connects online shoppers with products available in stores locally, with current discount, pricing and product information. Krillion's localized shopping data adds local relevance at the product level and enables national campaigns to reach web-influenced local shoppers across the U.S.
Revenue of Jive: Total revenue for the third quarter was $37.4 million.
Loss from Operations of Jive: GAAP loss from operations for the third quarter was $18.5 million.
Net Loss of Jive: GAAP net loss for the third quarter was $18.7 million.
Last guidance of Local Corp is a guidance for a quarter-billion-company, but the market-cap of yesterday was only 43 million
Last Fiscal 2013 Financial Guidance of Local Corp:
The company is increasing its financial guidance for full year 2013.
Revenue - The company now expects 2013 revenue of between $95 million and $97 million.
Adjusted EBITDA – Positive Adjusted EBITDA for 2013 is expected to be approximately $5.4 million. Less
A correction doesn't exist more than one month after the end of Q3 - and therefore the numbers will be next Thursday in the expectations.
51.8 million revenues in the second half of 2013 as the result of the guidance of 95-97 million in 2013 and the reported numbers of Q1 + Q2
Q1/2013: 21.5 million (reported)
Q2/2013: 22.7 million (reported)
Q3/2013: 24.6 million (result of the guidance of Local Corp for the complete year and my quarterly estimate)
Q4/2013: 27.2 million (result of the guidance of Local Corp for the complete year and my quarterly estimate)
On the base of 24.6 million revenues in Q3 we have only 0.45-times-revenues.
MFG
Chali
Local Corporation Launches Pre-Roll Video Network - Drives Reach for Advertisers and Ad Revenue for Publishers
Press Release: Local Corporation – 6 hours ago
IRVINE, Calif.--(BUSINESS WIRE)--
Local Corporation , a leading online local media company, today announced the launch of its new pre-roll video network for advertisers and publishers.
The company’s new pre-roll video network provides advertisers with additional reach and exposure for their brands through distribution of customized pre-roll ads through a network of industry-leading video content publishers and sites.
The growing pre-roll network distributes relevant and targeted pre-roll video content from hundreds of advertisers to consumers through over 350 top sites, including Local Corp.’s flagship-site. The network provides advertisers with impression-level targeted buying, brand-safe inventory access and advanced audience personalization capabilities
Local Corporation (LOCM), a leading online local media company, today reported its financial results for the third quarter 2013.
“We are pleased to report that third quarter 2013 revenue increased 4 percent sequentially to $23.5 million from $22.7 million, which was the third consecutive quarter of revenue growth. GAAP net loss fell 51 percent, while Adjusted EBITDA increased 12 percent from the second quarter. Positive third quarter trends include a 190 percent year-over-year increase in Network revenue, substantial progress in adding product inventory to our shopping data business, Krillion®, and the development of our mobile shopping app, which we expect to launch during the fourth quarter,” said Heath Clarke, Local Corporation chairman and CEO. “Third quarter O&O revenue trend was unfavorable, due to continued RPC softness from one of our larger ad partners, and although the fourth quarter is our seasonally strong quarter, we do expect some slowing in Network revenue growth and additional RPC softness. Accordingly, we now expect full-year revenue to come in at the lower end of prior guidance, and adjusted EBITDA of approximately $4.5 million. We have spent the second half of 2013 making investments that enable us to enter 2014 with unique shopping search and mobile assets that we believe will give us direct relationships with large advertisers and consumers, and allow us, for the first time, to partner with some of the largest publishers on the Internet. We remain firmly focused on growth and leveraging our many IP resources.”
• Revenue – Third quarter 2013 total revenue related to the Network business unit was $14.5 million, up 25 percent from the $11.6 million Network revenue recorded in the second quarter of 2013 and up 190 percent from the $5 million Network revenue recorded in the third quarter of 2012. The increase in Network revenue is mainly due to the increase in the number of Network sites during the quarter from over 1,600 in the second quarter 2013, to over 2,100 for the third quarter of 2013 as we executed on our stated goal to expand number of sites via our business development team.
• Network Revenue ex-TAC – Third quarter 2013 total Network revenue ex-TAC was $ 6.8 million, up 42 percent from the $4.8 million Network revenue ex-TAC recorded in the second quarter of 2013 and up 134 percent from the $2.9 million Network revenue ex-TAC recorded in the third quarter of 2012.
Network Revenue ex-TAC is defined as GAAP Network revenue less network traffic acquisition cost. An explanation of the company’s use of non-GAAP financial measures, including the limitations of such measures relative to GAAP measures, is included below and a reconciliation between GAAP and non-GAAP measures, where appropriate, is included in the financial tables attached to this release.
• Network Sites – The Network business unit ended the third quarter of 2013 with over 2,100 Network partner sites.