Hang w/ von MEDL - Hitpotential?
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Hang w/ ist ne Mischung aus Twitter, youtube und livestream, mit der man seine eigene Live-Übertragung broadcasten kann. Jeder der möchte kann diesem Stream folgen. Mehrere Prominente haben sich wohl schon angemeldet. Ich möchte hier keine übertriebenen Erwartungen schüren, aber man sollte nicht vergessen, daß Instagram 1 Milliarde bei der Übernahme durch Facebook eingenommen hat. Es wäre m.E. die logische und konsequente Weiterentwicklung von Social Networks. Und das beste: Anbindung von Google Glass ist beschlossene Sache. Eventuell auch Kopplung an GoPro... biotech
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Mobli hört sich nicht schlecht an. Aber deren Infos sind extrem dürftig. Auf ihrer Webseite gibt es ein paar Links und nicht mehr. Außerdem keine Aktien. Nach 3 Jahren auf dem Markt und nur 13 Mio Nutzern scheint die App verbrannt. Tja, da sieht man, daß sich auch namhafte Persönlichkeiten und Investoren in die Nesseln setzen können. Verspüre auch kein Mitgefühl für diese Leute. Carlos Slim wird versuchen, daraus das Lateinamerikanische "WeChat" zu machen. Und da Israelis schon bewiesen haben, daß sie gut programmieren können und größere Datenkraken sind als Facebook (siehe VIBER), wird schon was abfallen. Aber nicht für Otto-Normalos. Auf den Punkt gebracht: Mobli ist der letzte Dreck. Gruß, monstroesitaet
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Star to Broadcast Live From the Social Media Hub of ABC's Top Rated Morning Show
FOUNTAIN VALLEY, Calif., March 17, 2014 (GLOBE NEWSWIRE) -- Hang w/, the live-streaming social media mobile app, today announced that Lucy Hale will use the Hang w/ application tomorrow night to share an exclusive behind the scenes peek from the cast's live table read in advance of the season finale of Pretty Little Liars. The Hang w/ application allows Lucy to give her fans exclusive live access to this special event that has been reserved only for industry insiders and those close to the show.
The Hang w/ platform allows users to "hang with" celebrities and each other via live-streaming video and simultaneous chat on a mobile device. User's real-time broadcasts can be shared with thousands and potentially millions of followers at once.
Top teen drama Pretty Little Liars is a mystery thriller that follows the lives of a clique of four girls whose lives are thrown into turmoil by a mysterious unseen character known only as "A." Now in its fifth season, the show has built to an exciting season finale. Aria Montgomery, played by Lucy Hale, is a featured member of the foursome.
Since the series premiere, the show has remained popular, with its highest rated episode attracting 4.22 million viewers. Lucy Hale has won consecutive Teen Choice Awards from 2010 to 2013 and a People's Choice Award for her role on the series.
During the exclusive Hang w/ broadcast, Hale will participate in a table read, where actors prepare for an upcoming taping by reviewing a script together.
"Hanging with my fans has been a blast. When I've got my phone with me, I've got my fans with me," said Lucy Hale. "I've brought them to rehearsals, radio show appearances and places they'd never normally get to see. Now I'll be able to share an amazing look behind the scenes from a table read with my Pretty Little Liars co-stars."
"Lucy brings an exciting new group of users to the Hang w/ platform," said Hang With, Inc. co-founder and CEO Andrew Maltin. "And the fact that ABC Family and ABC's top-rated morning show are allowing Hang w/ fans such exclusive access demonstrates that major networks and entertainment properties are ready to embrace this as the future of social media engagement."
Fans interested in watching the live table read need to download the app at www.hangwith.me/lucyhale and follow Lucy Hale. Only those users following her will receive a notification directly to their phone the moment Lucy starts streaming live.
The Hang w/ platform, which has been shown to be a powerful social media engagement tool for celebrities to connect directly with their fans, has attracted more than 100 actors, athletes, musicians and entertainers including 50 Cent, Ali Landry, Cheech and Chong, Claudia Jordan, Jamie Kennedy, Kaskade, Larry the Cable Guy, Terrell Owens and Timbaland.
http://ir.stockpr.com/medlmobile/company-news/...at-a-live-table-read
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Introducing Hang w/ - a Social Media App Designed for the Social Butterfly!
Joonbug sits down with the app's creator--Andrew Maltin
Friday, February 28th, 2014 at 12:00 am | Taylor Brundage
Did you ever wish there was a social media platform made just for going out? Perhaps an app that let's you watch live footage of ongoing shows and talk with the clubbers themselves? What about an app that allows your favorite performers to actually chat with you and broadcast their sets live? Well good news, “Hang w/” an app that’s available in the iTunes store and Google Play, does it all – and it’s free!
Constructed for socialites that want to get more from their club experience, Hang w/ lets you get an intimate look into your favorite people and places in real time. With plans to go global in the near future, Hang w/ creates an exciting interactive world for its users to access 24/7.
The app's creator, Andrew Maltin, took the time to give us an in-depth look at the app.
What provoked the idea to create Hang w/?
Hang w/ was originally incubated by MEDL Mobile in response to a demand from the agency’s celebrity, sports, and entertainment clients who were looking for a more powerful mobile social media platform.
We heard again and again from celebrities that social media was becoming inauthentic and they were looking for a more genuine way to connect with their fans. They wanted something more powerful than a photo or 140 words of text. We brainstormed the most authentic way a celebrity could connect with their fan base and live streaming social media was born.
Can you give me a more in depth understanding of how the average person would use Hang w/?
There are several use cases. Some people use the app as a "sit back" viewing experience. They flip through multiple broadcasters and watch how other people are living their lives right now at this very moment.
Some users are very engaged with the app’s chat feature. Not only do they view a lot of broadcasts, but they also engage the broadcaster and each other by actively commenting and chatting. We've seen many friendships and relationships develop inside the app this way.
Some people use the app to actively broadcast their lives. For some, they only broadcast major events or exciting moments. Others broadcast almost non-stop, sharing all the aspects of their lives with their followers live as it happens. With celebrities, there are some who get really into interacting with their fans and use the app as a platform to chat directly with their fan base to bring them into their lives.
There are other celebs who use the app like a magic looking glass into their lives -- sharing a look into what it's like to be a celebrity touring the world. As I'm writing this, Kaskade is broadcasting live from Singapore.
What is the target demographic for people using Hang w/?
Our ideal users are people who are active in social media and enjoy hanging out with friends, seeing how other people in other parts of the world live and looking in on the fascinating lives of celebrities, athletes and entertainers.
What gives Hang w/ that “wow” factor?
The fact that it's live, right now, as we speak.
It's the ability to Hang w/ another person in real time no matter where they are and no matter where you are.
It’s a hard concept to understand until you use it. But once you do, you’ll realize that there are no time zones. Some people are eating breakfast in the morning, some are out partying at midnight, some are in class at 2 o’clock in the afternoon. But it’s all happening right now. I can be in all of those places at the same time, chatting with them, asking about their day, listening to their music and just being “with” them.
Does Hang w/ cover clubs nationally? Internationally?
Night clubs present a very big opportunity for Hang w/. There's an energy that radiates from a hot club and Hang w/ is able to capture that energy and allow thousands or even millions of people to be in the club together, sharing that experience.
We plan to expand Hang w/'s presence in the night club scene internationally. In fact, one of the most fascinating aspects of Hang w/ is that you can experience what's happening 24/7. With night clubs around the planet broadcasting live, the party will literally never stop.
What’s the next big step for the app?
In app messaging. Our users connect powerfully during broadcasts, but when the broadcasts are over they need to go outside the app to connect with each other. We are going to give them a way to stay connected within the application.
Don’t waste any more time, clubbers. Get yourself down to the App store on your nifty smartphones and go live with Hang w/!
http://joonbug.com/national/cool-shit/...Social-Butterfly/C5NUADu44p3
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http://www.thestreet.com/story/12532761/1/...t-a-live-table-read.html
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Was wirklich zählt:
- interaktionsvergleich zu mitbewerber
- userwachstum /-entwicklung
- und VORALLEM: Gerüchte über einen Möglichen Kauf durch einen Grossen (FB, Google, yahoo, twitter usw.)
Die Lehre werde ich nicht vergessen. Allen anderen viel Glück bei welchen Investments auch immer. biotech